How’d you like to see my secret stash of untapped authority backlinks that I personally use to rank for competitive keywords?
Well consider yourself very lucky…
…because today I’m going to pull back the curtain and share some of my absolute BEST sources with you.
Warning: you are NOT going to find anything about guest posting (blah) or blog comments (yawn) here.
I’m bringing the noise.
Bonus:Download a free checklistthat will show you how to quickly leverage these strategies.Includes 2 bonus strategies not found in this post.
1. Give Testimonials
Companies big and small LOVE to show off their customer testimonials.
If you’re using a product or service that you love (or at least like), consider sending them a testimonial.
When you do, make sure to tell them that they can put it on their homepage or a testimonial page.
To show that you’re a real person they’ll often put a link to your site for you…without you even having to ask.
Make no mistake, you can get some baller backlinks from testimonials (here’s one on a DA89 website):
And here’s another example of a testimonial page from a DA86 site:
When I see an authority site with testimonial links I sometimes buy their productjust to give a testimonial and get a link.
(That’s how powerful this is)
2. Find Golden Link Opportunities From “Best Of” Blog Posts
You probably already know that the days of spammy link building are long gone.
And to succeed with SEO today, you need use email outreach to build quality backlinks.
Well, step #1 is to find people to reach out to.
And the best way to dothat?
“Best of” blog posts.
Best of blog posts are simply lists of the best blogs in a given niche. Here’s an example:
See how huge this is?
Someone is handing you a list of quality blogs on a silver platter…
…blogs you can potentially get links from.
Here’s the exact step-by-step process to follow:
1.Use these search strings to find “best of” blog posts in your niche:
“best TOPIC blogs 2015”
“my favorite TOPIC blogs”
“TOPIC blogs to read”
“My favorite TOPIC blogs”
2.Next, add any quality blogs on the list to a Google Doc.
3.Finally, reach out and get your links.
How do you get links from the people you just found?
Blogger reviews (#3 on this list)
The Moving Man Method (#10 from this list)
Infographics (#15 from this list)
Broken link building (#14 from this list)
3. Blogger Reviews
If you have a software product, information product, consulting service or ANYTHING of value that you sell, you can easily turn that into handfuls of high-quality backlinks.
By offering it to bloggersfor free.
1.Find bloggers in your niche that might be interested in what you have to offer. If you sell an information product that teaches people how to make their own soaps, you’d Google things like “soap making”, “make soap at home” etc.
2.Your results will be a mixed bag of mommy bloggers, hippie bloggers, and sites like ehow.
Filter out any major authority sites or news sites. You’ll be left with a solid list bloggers that might be interested in your offer, like this one:
3.Reach out to them with this email script:
Hey (site owner name),
I was searching for some homepage soap recipes today when I came across (site name).
Actually, I just launched a guide that teaches people how to make luxury soaps at home. I usually charge $X, but I’d be more than happy to send it over to you on the house. All I’d ask is that you’d consider mentioning it on your blog or writing a review.
Let me know how that sounds.
You want to be VERY careful about the language you use for this strategy.
Note how I don’t ask for a link or review…which would violate Google’s Webmaster Guidelines.
I just send them the product and let them decide if it’s worth a mention on their blog.
4. Link Roundups
Imagine if people published blog posts with the sole purpose of linking to great content.
Fortunately for us, that’s a real thing. And they’re called link roundups.
Here’s an example of a link I recently built from a roundup:
Now let’s breakdown the process I used to get this link:
First, find link roundups in your niche.
Here are a few search strings to try out:
“your keyword” + “link roundup”
“your keyword” + roundup
“your keyword” + “best of”
“your keyword” + this week
Next, pitch your resource to the person that runs the roundup.
Here’s the script that I use:
And if your post is a good fit, you’ll get a link:
And you’re set.
5. Link Reclamation
Link reclamation is simple:
First, you find mentions of your company and products that don’t link back to you.
Here’s an example:
Then you email the person with a friendly reminder to add your link.
Very simple…but very,verypowerful.
See how the author of that article mentioned backlinko.com….but didn’t link to it?
That’s where link reclamation comes into play.
Instead of saying “oh shucks, I wish they linked to me”, you proactively reach out and ask them to link.
You see, when people mention you in an article, they (usually) like you.
(That’s true even if they didn’t add a backlink to your site)
A simple friendly reminder email is usually enough for them to log into WordPress and add your link.